KGM Oradea

KGM's range covers different vehicle categories, engine options and equipment levels. Communicating these differences accurately is essential, particularly when customers are comparing models, features and prices.

Commercial information also changes frequently. Pricing, availability and promotional conditions need to remain current across every published format.

The objective was to establish a recognisable local presence while making the model range easier to understand and evaluate.

We developed a dedicated visual and editorial direction for KGM Oradea, with consistent layouts, recognisable content formats and a straightforward tone.

The monthly communication plan covers model launches, range presentations, vehicle comparisons, promotional posts, carousels, stories and video.

Video scripts are developed for sales consultants presenting directly to camera. Each video covers one topic, uses verified product information and runs for approximately 40 seconds.

Before publication, we check pricing, powertrain specifications, equipment details and promotional terms against the latest official documentation from KGM România.

This process helps the dealership maintain a consistent publishing schedule while ensuring that customers receive accurate, up-to-date information.

KGM Oradea now has a regular publishing schedule and a cohesive visual presence across its digital channels.

Vehicle information is presented by model and configuration, making it easier for prospective buyers to compare specifications, equipment and available offers.

Commercial content follows current official documentation, keeping published information aligned with the dealership's offers.